CES, the world’s largest and most influential consumer electronics tradeshow, attracts many of world’s top companies who attend annually. As a pioneer in China’s home appliance 3C retail sector, Suning, in collaboration with several of China’s home appliance manufacturers, hosts the “China Innovation” summit forum. The company also teams up with AVC and CHEARI to present awards to the many excellent companies and products that have contributed to the “China Innovation” transformation of the country’s economy, as the economic giant exits its earlier “Made in China” role and executes on the “Made in China 2025” initiative. Suning attends CES for the first time, with the aim of not only showcasing its “China Innovation” line of products and solutions, but also providing a model for other Chinese brands who are preparing to enter global markets. China Information Technology Industry Federation executive secretary-general Gao Sumei said that several Chinese manufacturers attend the tradeshow where they introduce innovative Chinese consumer electronic products to the world, giving retailers and consumers worldwide an opportunity to learn more about products created in China and paving the way for other excellent Chinese home appliance manufacturers to take their rightful place on the international stage.